Our highly experienced and respected experts manage all aspects of your business. This includes coordinating all your brand requirements on the ground, building meaningful relationships with you and your people, providing sales-driven merchandising and organizing any promotional activities you may require. They constantly deliver for our many clients and brand partners, across our three key sectors – Grocery Retail, Away From Home and Licensed.

We partner with and support brand owners and manufacturers across sales execution and marketing activation in the multiple, convenience, independents, cash & carry and wholesale grocery sectors. We provide talented commercial support teams across a range of levels appropriate to your business needs. Their expertise is market-leading and all our activities are backed up with detailed measurement and evaluation so that we can use our commercial market insight to identify distribution gaps that drive sales and profitability for our clients. This allows us to ensure your goals are achieved as quickly and cost-effectively as possible, whilst your expectations are exceeded every time.

Supported by a superbly strong commercial team, our Away From Home team are extremely experienced in understanding both your brand and your particular needs. Individually and collectively, they are hugely experienced in and passionate about forming long-term relationships and strong partnership strategies with our clients. They not only drive products into distribution, they also educate the end user at both a customer and the consumer level. As a result, they are uniquely positioned to offer you a tailored portfolio to meet different requirements across different sectors including health, food & drink, leisure, institutions, travel and non-traditional.

Our dedicated licensed team provide expert solutions for on/off-trade alcohol and food suppliers including pubs, hotels, restaurants, wholesalers and independent off-licences. Because Primeline Sales & Marketing manages so many leading brands across so many different sectors, this team is uniquely positioned to talk to you about both your specific needs and your broader portfolio if you wish. So, whether you’re looking to launch a brand, drive extended distribution or up-sell a promotion, they are your best guides to getting a result, however exacting your requirements are.