Our Values

In Primeline, we recognise that our Values mean different things to different people. Ultimately, our Values represent all of our combined views and feelings about the culture we strive for and are continually improving upon; that’s why our Values are not prescriptive but are all encompassing, representing the diverse group of colleagues that work across the Primeline Group.

Our Team

Meet our leadership team at Primeline Group .

Danny Geoghegan
Danny Geoghegan
Chairman
Danny Geoghegan
Danny Geoghegan
Chairman

Danny is the founder of the business and a logistics expert for over 35 years, he is known throughout Ireland as a leader in his field and has built a team and infrastructure around him to deliver for our customers.

Tim Cummins
Tim Cummins
CEO
Tim Cummins
Tim Cummins
CEO

Tim is a qualified accountant and joint owner of the business; he has overseen the vast expansion of the business and always puts the customer first. He drives the customer agenda in the business and finds solutions and has a passion for long term customer relationships that deliver growth.

John Dolan
John Dolan
Group Chief Financial Officer
John Dolan
John Dolan
Group Chief Financial Officer

John is a finance leader with extensive experience across revenue & margin growth, finance operations, technology, tax, planning and strategy. John has held several senior leadership roles at Diageo Plc in Finance, Data Analytics, Business Services and General Management. He is committed to delivering great performance and is passionate about connecting people, aligning objectives and creating the conditions for people to thrive.

Frank Magee
Frank Magee
Group Commercial Director
Frank Magee
Frank Magee
Group Commercial Director

Having worked in senior roles for Multinational FMCG companies across their sales, marketing & supply chain divisions, Frank is best placed to understand our partners needs and ensure that Primeline Logistics provides a solution to help our partners win in the marketplace. Once started, he constantly reviews the relationship to ensure improvements are made and we continue to deliver our commitments and your requirements.

Oliver Sutherland
Oliver Sutherland
Route-to-Market Director
Oliver Sutherland
Oliver Sutherland
Route-to-Market Director

Oliver comes from years of experiences in the FMCG industry. Having previously held titles such as Chief Commercial Officer at Valeo Foods aswell as Managing Director with Nestle Ireland. Oliver brings a wealth of expertise and know-how surrounding growth in the Irish market.

Keith Haugh
Keith Haugh
Group Operations Director
Keith Haugh
Keith Haugh
Group Operations Director

Keith prides himself on building teams with a strong team culture whilst driving efficiency and simplicity in everyday operations. He has 20 years of experience across the FMCG, Manufacturing & Logistics industries. He spent 10 years with Lidl Ireland GmbH in a number of senior management positions across the Logistics, Procurement & Sales divisions. Prior to this, Keith held many senior management positions with Aryzta AG across Procurement, Buying & Facility Management for Ireland and the UK.

Nikki Mullin
Nikki Mullin
Group HR Director
Nikki Mullin
Nikki Mullin
Group HR Director

Nikki has 17 years of experience helping companies deliver their strategy through engaging and mobilising their people. Her experience spans across retail, Manufacturing, FMCG, Distribution & Supply Chain from SME to Global Multinationals. Nikki specialises in business transformation, values based culture revolution, organisational design, change management and building / leading high performing teams. Nikki is down to earth, has a simple and fun “no nonsense” approach which is a perfect combination to get things done!

Ken O'Neill
Ken O'Neill
Operations Director - Primeline Express
Ken O'Neill
Ken O'Neill
Operations Director - Primeline Express

Ken is a co-founder and Operations Director of Primeline Express and has over 30 years’ experience in the Transport, Logistics and Freight Forwarding industry. He has extensive experience specialising in the Express UK – Ireland – UK overnight delivery market on behalf of major brands in the FMCG, Retail, Automotive, Media, IT, Print & Pharmaceutical sectors.

Industries We Serve

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Years' experience working closely with brand owners and decision makers, leading to long-term, professionally-managed relationships.
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Square feet of warehousing
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Cases Delivered Weekly
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Deliveries Weekly
Retailers Serviced
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Retailers Serviced
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Employees
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Vehicles