Tayto Signs Ten-Year Multi-Million Euro Deal with Primeline Group
Tayto Snacks has signed a multi-million euro warehousing and distribution agreement with the Primeline Group. The new ten-year agreement builds on a long-standing partnership between the two companies.
Under the terms of the contract, tens of thousands of boxes of Tayto, Hunky Dorys, King, O’Donnells, Hula Hoops, Popchips, Pom-Bear, KP Nuts, Penn State and McCoy’s products will move through Primeline’s state-of-the-art warehousing and national distribution network each week, reaching more than 2,000 retail locations across Ireland.
Managing Director of Tayto Snacks, John O’Connor, said:
“Primeline has consistently delivered high standards of service and reliability. Renewing this partnership for a further ten years ensures we can continue to meet demand across Ireland and keep our products available to consumers nationwide.”
Chief Executive Tim Cummins added that the agreement marks another major milestone in the company’s growth:
“This is a significant vote of confidence in Primeline’s capability and people. Tayto is one of Ireland’s most recognisable household brands, and we are proud to continue supporting their growth with a first-class warehousing and distribution service.’’
Primeline first began working with Tayto Snacks in 2015 and has steadily expanded its services for the company since then.
#taytoprimelinegroup