Exciting News: Primeline Sales and Marketing Rebrands to Johnson Bros.
  • December 6, 2023
  • News
Exciting News: Primeline Sales and Marketing Rebrands to Johnson Bros.

Primeline Sales and Marketing, a key division of the Primeline Group, has officially rebranded to Johnson Bros Sales and Marketing. This exciting transformation highlights over 130 years of heritage while ensuring continued innovation and success in today’s competitive market.

Why the Rebrand to Johnson Bros?
The rebrand reflects a strategic decision to leverage the Johnson Bros legacy, which dates back to 1893. For more than a century, Johnson Bros has partnered with some of the world’s biggest brands, delivering proven expertise in sales, marketing, and route-to-market solutions.

What This Means for Clients
According to Oliver Sutherland, Director of Route to Market:

“This rebranding marks a pivotal milestone in further developing our sales and marketing division. Adopting the name Johnson Bros not only embraces our impressive history but also positions us for long-term growth and success.”

New Offices and Website
As part of the transition, the Johnson Bros offices at Unit 12b, Ashbourne, have been refreshed with new branding and a redesigned reception area. In addition, the new Johnson Bros Sales and Marketing website has launched, showcasing the team, the brands they represent, and the services they provide to help your business thrive in the Irish market.

Continuity and Commitment
For existing Primeline Sales and Marketing clients, this rebrand ensures the same trusted service you’ve always enjoyed, now strengthened by the rich heritage and expertise of Johnson Bros Sales and Marketing.

Learn More
Discover more about the rebrand and explore our services by visiting Johnson Brothers Sales & Marketing | A Primeline Group Company.